Link in Google SERP Snippet

September 10, 2009

Did anyone observed links in SERP snippets ????

google-results

Surprising everyone, Google today announced their Operating system known as known as Google Chrome OS. The new operating system will be lightweight, is based of its Chrome browser, and is clearly Google’s challenge to Microsoft’s longstanding domination of the OS market.There are alot many questions to be answered about its comparision with Windows.

Here are interesting questions that needs to answered from mashable post.

The reality is this: we know almost nothing about Google Chrome OS. The announcement is hot out of the oven, which leaves us with a lot of questions. Here’s what we hope to answer in the next few days or weeks:

Is it free? – Microsoft Windows can cost hundreds of dollars for the premier versions, which brings up the cost of new PCs. Since Google OS is open-source, it’s almost certain to be free, although Google has not explicitly stated anything of the sort. Could Google charge for specific features or extensions? Nobody really knows.

Will Google OS have advertising? – If they decide to provide this OS for free, they will almost certainly monetize it with ads. With Google’s expertise in web advertising, they may be able to utilize non-intrusive advertising to create a new revenue stream. Imagine browsing your music files and having ads for John Mayer downloads on the side.

What kind of support will it offer to desktop apps? – It’s based on Google Chrome, a browser. But can it run Microsoft Word and Photoshop?

Will it be extendable by 3rd party developers? – Will there be a developer platform for Chrome OS, not unlike the ones offered for many other Google products? The fact that it’s open source makes us think this is a possibility.

How will it interact with current hardware? – Could I wipe my current computer’s hard drive and run it on Chrome OS? What kind of driver support will it have?

There are lots of other issues to address too, but clearly this is only the beginning of a long story that poses a lot of questions.

Can Google Beat Microsoft?

Google today  announced the release of a new version of AdWords Editor, the desktop editing tool for managing your AdWords campaigns.

The new features include:

  • Import files via CSV format
  • Option to select which campaigns to download
  • Resume download campaign feature
  • Sort columns in up to three columns
  • Three new conversion tracking metrics now in the editor
  • You can add terms as keywords, negative keywords, or campaign negative keywords.
  • You can view search-based keywords by category
  • The Keyword Opportunities columns are now in the exports
  • There is a new Keyword Word Count column
  • You can now select duplicates by order of appearance
  • Option to send Google your AdWords Editor usage tracking
  • Addition of a progress bar for updates in the editor
  • Addition of new languages including Thai, Arabic, Romanian, Hungarian, Indonesian, Greek, Vietnamese, Bulgarian, Croatian, Lithuanian, Estonian, Slovak, Filipino, Slovenian, Serbian, Catalan, Latvian, Ukranian, and Hindi

Google frequently updates its algorithm which effects PR’s of many sites and backlinks for those.Recent update was happend on 27th may 2009.A PageRank 10 site has the top most importance according to Google’s system and every webmaster struggle to get the traffic related with this ranking.

Title PR GBLs URL
Google Search 10 548,000 http://www.google.com
Adobe 10 102,000 http://www.adobe.com/
World Wide Web Consortium 10 35,400 http://www.w3.org/
The W3C CSS Validation Service 10 452,000 http://jigsaw.w3.org/css-validator/
CNN news 10 99,000 http://www.cnn.com/
US Goverment website 10 21,700 http://www.usa.gov/
Adobe – Adobe Flash Player 10 318,000 http://get.adobe.com/flashplayer/
Adobe – Adobe Reader Download 10 457,000 http://get.adobe.com/reader/
National Portal of India 10 1,390 http://india.gov.in/

Google is celebrating its 10th birthday, not actually a day as Google itself isn’t sure about the exact day of its launch.In fact, knowing exactly when Google’s birthday is depends on your point of view. Some milestones to consider below, which make Google as old as 12 and as young as 9. Plus, more special Google birthday logos.

Google The 12 Year Old
January 1996

This is when Google cofounders Larry Page and Sergey Brin started working on BackRub, what later become Google. Use this month, and Google is 12 years old.

Google The 10 Year Old
Sept. 15, 1997

This is when Google registered google.com because they both( Larry Page and Sergery Brin)  felt that BackRub needs a new name, and Google was derived from Googol which means a mathematical term with 1 followed by 100 zeros(A geeky decision right?)

Google The 9 Year Old
Sept. 7, 1998

This is when Google may have officially incorporated.

Google The 9 Year Old
Sept. 27, 1998 (Current Official Date)

Back in 2005, Google declared that Sept. 27 was its birthday. But wait — what happened with that Sept. 7 date? Well, in 2005, Yahoo came along and freaked Google out by announcing an index that was larger than Google’s. It had been ages since anyone did that.

Things got resolved by Google doing some PR. They announced that for their “birthday,” they’d gotten bigger — but were also dropping the count of pages from the home page, which helped (thankfully) defuse the size wars that often meant nothing about search quality.

It’s Their Party, They’ll Party When They Want To!

Google Birthday Logos

Google’s been putting them up consistently since 2002. The first year, it happened on September 27, then shifted to September 7, then back to September 27 from 2005 onward.

4th Birthday: 2002

Celebrated on September 27th, 2002.

5th Birthday: 2003

Celebrated on September 7th, 2003.

6th Birthday: 2004

Celebrated on September 7th, 2004.

7th Birthday: 2005

Celebrated on September 27th, 2005.

8th Birthday: 2006

Celebrated on September 27th, 2006.

9th Birthday: 2007:

Google's 9th Birthday Logo

10th Birthday 2008

Google is offering $10 million as prize money in a competition aimed at transforming the world’s best ideas into useful products.

The competition is open to anyone. The seven categories include sustainable energy use, environment, health, education, shelter, encouraging communities, and building opportunities to help people better provide for themselves and their families. An eighth category is simply titled “everything else”.

Categories:

  • Community: How can we help connect people, build communities and protect unique cultures?
  • Opportunity: How can we help people better provide for themselves and their families?
  • Energy: How can we help move the world toward safe, clean, inexpensive energy?
  • Environment: How can we help promote a cleaner and more sustainable global ecosystem?
  • Health: How can we help individuals lead longer, healthier lives?
  • Education: How can we help more people get more access to better education?
  • Shelter: How can we help ensure that everyone has a safe place to live?
  • Everything else: Sometimes the best ideas don’t fit into any category at all.

Ideas can be submitted through a form available on the Project 10 to the 100th website  ,  which poses questions including, “If your idea were to become a reality, who would benefit the most and how?” and “Describe the optimal outcome should your idea be selected and successfully implemented”.

Members of the public have until 20th October to submit their ideas by completing a simple form and answering a few short questions about their idea. Entrants can also include a link to a 30 second video either demonstrating their idea in action or giving a more detailed explanation.

Entries will be accepted in 25 languages and Google have placed no limit on the number of ideas any one individual can share.

An advisory board will work with Google employees to narrow the entrants down to the top 100, with the results to be announced on 27th January, 2009. It will then be up to the public to vote for their favourites before 2nd February when the top 20 ideas will be passed on to a panel of judges to whittle down.

All the best my friends!! I hope atleast one idea in top 20 from OUR INDIANS

Google has updated Chrome to version 0.2.149.30 – Build 2200.  After its initial release, Google has finally released the next updated version to patch its bugs and security fixes.  The previous version of Google Chrome was 0.2.149.29 Build 1798.

Here is how to get the latest update:

  1. Go to Tools (wrench icon) located at the upper right hand corner of browser.
  2. Click “About Google Chrome” .
  3. Click “Update Now”.
  4. Restart the browser and now it should say 0.2.149.30 Build 2200.

Security Updates

  • [r2042] Fix a potential denial of service with very long title attributes on tags. The title attribute sets the tooltip text when you hover the mouse over an element.
    Security Rating: Low risk. This can lead to 100% CPU usage or a tab crash.
    More information: http://www.securityfocus.com/bid/30975

Other Changes

  • [r1927] Stop adding content from HTTPS sites to the searchable index.
    Google Chrome keeps a searchable history of pages you visit. This history is only stored locally on your computer. Previously, this searchable history included the text from secure sites, such as your online bank (any sites using SSL for security). Google Chrome no longer saves text from secure pages in its local history. The address bar and local history search page will no longer find data from secure sites you have visited.If you are concerned about data that might have been indexed for searching before this release, you can follow the

    Google Chrome Help Center instructions for clearing your browsing history.

  • [r1978] Don’t send sensitive URLs to search suggest services. Google Chrome stops sending data to a suggest service if the typed URL:
    • contains a username:password field (http://username:password@example.com/)
    • has query parameters (the trailing ?param=data following the URL)
    • is an https URL with any path component (any part following the hostname, such as /path in https://www.example.com/path)

  • [r1848, r1943, r2003] Fixes to the Google Chrome updater to make updates more reliable.

  • [r1859] Fix problems with Flash not playing video if too many connections are opened. For example, using the slider to advance video on YouTube could cause video to stop playing.

  • [r2059] Allow JavaScript to communicate with Java applets. Fixes bug 580.

  • [r1299] JavaScript: Dispatch contextmenu events after mouseup events. This fixes the right-click menu not working on Google Spreadsheets. Fixes bug 745.

  • [r1692] Fix crashes with some plugins –3dvia was the most widely reported– when they return an error for NPN_GetValue. Fixes bug 493.

Google Chrome’s incognito mode is less sophisticated than IE8’s InPrivate browsing, but it has a feature that will be useful for those who have more than one Google account.

When you open a window in incognito mode (Ctrl+Shift+N), your cookies from the standard session are no longer available and you can easily log in to a new Google account.


Chrome’s help center has more details about this feature. “Webpages that you open and files downloaded while you are incognito won’t be logged in your browsing and download histories; all new cookies are deleted after you close the incognito window. You can browse normally and in incognito mode at the same time by using separate windows.” Michael Jeffrey explains that “incognito mode is a window-level mode – all pages viewed within this window are not persisted to the user’s history, and incognito pages use a temporary cookie store that is blank at the start of the incognito session”.

When you close the incognito window, all the cookies are deleted so you need to log in again the next time you browse in incognito mode. This trick can be used for any other services that allow multiple accounts, but you can only use two accounts at the same time: one in a standard window and the other one in incognito mode.

May be by tomorrow i.e 2nd of Sept 2008, Google is going to announce its Web browser called as Google Chrome – a direct competitor to Mozilla Firefox. Google Chrome is an open source browser based on Webkit and powered by Google Gears. The browser, which should be available for download sometime today night( In India), offers a tab bar above the address bar. It lets you fire up Web apps without the toolbar and menus. And, there are thumbnails that show recently visited sites.The scree shots of Google Chrome are available at blogoscoped. Two of the them are

Features of Google Chrome includes…

  • Tabbed browsing where each tab gets its own process, leading to faster and more stable browsing. If one tab crashes, the whole browser doesn’t go down with it
  • A distinct user interface that places tabs on top of the browser window instead of right below the address bar
  • An “incognito” mode that lets you browse the web in complete privacy because it doesn’t record any of your activity
  • A new JavaScript engine built from the ground up for speed
  • Malware and phishing lists that automatically update themselves and warn you of bad websites
  • A default homepage that displays your most commonly used sites and other personalized information

To know more information about this, Google released a Comicbook.Check it

This shows that Google is serious about dethroning Microsoft for consumer and business productivity.

Here is the  list of acquisitions by Google.
A total of 51 companies have been acquired as of March 2008.
Google’s largest acquisition as of March 2008 is the purchase of DoubleClick, an online advertising company, for US$3.1 billion.

Acquisition date

Company

Derived services

12-Feb-01 Deja Google Groups
20-Sep-01 Outride Google Personalized Search
Feb-03 Pyra Labs Blogger
Apr-03 Neotonic Software Google Groups, Gmail
Apr-03 Applied Semantics AdSense, AdWords
30-Sep-03 Kaltix iGoogle
Oct-03 Sprinks(a division of Primedia) AdSense, AdWords
10-Oct-03 Genius Labs Blogger
10-May-04 Ignite Logic Google Page Creator
23-Jun-04 BaiduA
13-Jul-04 Picasa Picasa, Blogger
Sep-04 ZipDash Google Ride Finder
Oct-04 Where2 Google Maps
27-Oct-04 Keyhole, Inc Google Maps, Google Earth
28-Mar-05 Urchin Software Corporation Google Analytics
12-May-05 Dodgeball Google Mobile, Google SMS
Jul-05 Reqwireless Google Mobile
7-Jul-05 Current Communications Group Internet backbone
17-Aug-05 Android Google Mobile, Google SMS
Nov-05 Skia Picasa
17-Nov-05 Akwan Information Technologies Internet backbone
20-Dec-05 AOLB
27-Dec-05 Phatbits Google Desktop
31-Dec-05 allPAY GmbH Google Mobile
31-Dec-05 bruNET GmbH Google Mobile
17-Jan-06 dMarc Broadcasting AdSense
14-Feb-06 Measure Map Google Analytics
9-Mar-06 Upstartle Google Documents
14-Mar-06 @Last Software Google Sketchup
9-Apr-06 Orion Google Search
1-Jun-06 2Web Technologies Google Spreadsheet
15-Aug-06 Neven Vision Google Maps
9-Oct-06 YouTube Google Video
31-Oct-06 JotSpot Google Sites
18-Dec-06 Endoxon Google Maps
4-Jan-07 XunleiC
16-Feb-07 Adscape AdSense
16-Mar-07 Trendalyzer Google Analytics
17-Apr-07 Tonic Systems Google Documents
19-Apr-07 Marratech Google Talk
13-Apr-07 DoubleClick AdSense
11-May-07 GreenBorder Internal use
1-Jun-07 Panoramio Blogger
Maps
3-Jun-07 FeedBurner Google Reader
5-Jun-07 PeakStream Server (computing)
19-Jun-07 Zenter Google Documents
2-Jul-07 GrandCentral Google Mobile
20-Jul-07 Image America Google Maps
9-Jul-07 Postini Gmail
27-Sep-07 Zingku Google Mobile
9-Oct-07 Jaiku Google Mobile