Link in Google SERP Snippet

September 10, 2009

Did anyone observed links in SERP snippets ????



Google is celebrating its 10th birthday, not actually a day as Google itself isn’t sure about the exact day of its launch.In fact, knowing exactly when Google’s birthday is depends on your point of view. Some milestones to consider below, which make Google as old as 12 and as young as 9. Plus, more special Google birthday logos.

Google The 12 Year Old
January 1996

This is when Google cofounders Larry Page and Sergey Brin started working on BackRub, what later become Google. Use this month, and Google is 12 years old.

Google The 10 Year Old
Sept. 15, 1997

This is when Google registered because they both( Larry Page and Sergery Brin)  felt that BackRub needs a new name, and Google was derived from Googol which means a mathematical term with 1 followed by 100 zeros(A geeky decision right?)

Google The 9 Year Old
Sept. 7, 1998

This is when Google may have officially incorporated.

Google The 9 Year Old
Sept. 27, 1998 (Current Official Date)

Back in 2005, Google declared that Sept. 27 was its birthday. But wait — what happened with that Sept. 7 date? Well, in 2005, Yahoo came along and freaked Google out by announcing an index that was larger than Google’s. It had been ages since anyone did that.

Things got resolved by Google doing some PR. They announced that for their “birthday,” they’d gotten bigger — but were also dropping the count of pages from the home page, which helped (thankfully) defuse the size wars that often meant nothing about search quality.

It’s Their Party, They’ll Party When They Want To!

Google Birthday Logos

Google’s been putting them up consistently since 2002. The first year, it happened on September 27, then shifted to September 7, then back to September 27 from 2005 onward.

4th Birthday: 2002

Celebrated on September 27th, 2002.

5th Birthday: 2003

Celebrated on September 7th, 2003.

6th Birthday: 2004

Celebrated on September 7th, 2004.

7th Birthday: 2005

Celebrated on September 27th, 2005.

8th Birthday: 2006

Celebrated on September 27th, 2006.

9th Birthday: 2007:

Google's 9th Birthday Logo

10th Birthday 2008

Google Acquired Services

June 26, 2008

Here is the  list of acquisitions by Google.
A total of 51 companies have been acquired as of March 2008.
Google’s largest acquisition as of March 2008 is the purchase of DoubleClick, an online advertising company, for US$3.1 billion.

Acquisition date


Derived services

12-Feb-01 Deja Google Groups
20-Sep-01 Outride Google Personalized Search
Feb-03 Pyra Labs Blogger
Apr-03 Neotonic Software Google Groups, Gmail
Apr-03 Applied Semantics AdSense, AdWords
30-Sep-03 Kaltix iGoogle
Oct-03 Sprinks(a division of Primedia) AdSense, AdWords
10-Oct-03 Genius Labs Blogger
10-May-04 Ignite Logic Google Page Creator
23-Jun-04 BaiduA
13-Jul-04 Picasa Picasa, Blogger
Sep-04 ZipDash Google Ride Finder
Oct-04 Where2 Google Maps
27-Oct-04 Keyhole, Inc Google Maps, Google Earth
28-Mar-05 Urchin Software Corporation Google Analytics
12-May-05 Dodgeball Google Mobile, Google SMS
Jul-05 Reqwireless Google Mobile
7-Jul-05 Current Communications Group Internet backbone
17-Aug-05 Android Google Mobile, Google SMS
Nov-05 Skia Picasa
17-Nov-05 Akwan Information Technologies Internet backbone
20-Dec-05 AOLB
27-Dec-05 Phatbits Google Desktop
31-Dec-05 allPAY GmbH Google Mobile
31-Dec-05 bruNET GmbH Google Mobile
17-Jan-06 dMarc Broadcasting AdSense
14-Feb-06 Measure Map Google Analytics
9-Mar-06 Upstartle Google Documents
14-Mar-06 @Last Software Google Sketchup
9-Apr-06 Orion Google Search
1-Jun-06 2Web Technologies Google Spreadsheet
15-Aug-06 Neven Vision Google Maps
9-Oct-06 YouTube Google Video
31-Oct-06 JotSpot Google Sites
18-Dec-06 Endoxon Google Maps
4-Jan-07 XunleiC
16-Feb-07 Adscape AdSense
16-Mar-07 Trendalyzer Google Analytics
17-Apr-07 Tonic Systems Google Documents
19-Apr-07 Marratech Google Talk
13-Apr-07 DoubleClick AdSense
11-May-07 GreenBorder Internal use
1-Jun-07 Panoramio Blogger
3-Jun-07 FeedBurner Google Reader
5-Jun-07 PeakStream Server (computing)
19-Jun-07 Zenter Google Documents
2-Jul-07 GrandCentral Google Mobile
20-Jul-07 Image America Google Maps
9-Jul-07 Postini Gmail
27-Sep-07 Zingku Google Mobile
9-Oct-07 Jaiku Google Mobile